• customer management

    Sales and customer management

    Understand your customers and cater to their needs.

Key skills in sales

Sales are the key to a company's success. Increasing competition in all markets makes differentiation from the competition increasingly decisive. How exactly are the needs and requirements of the customer understood and how specifically are they addressed? In sales training, the participants learn to adapt specifically to the customers and to recognize their needs and their purchasing behaviour. Practical exercises give participants the chance to compose their own toolkit of methods to enable them to lead conversations with confidence and acquire customers for long-term collaboration based on partnership.

The sales seminar will teach you the most important sales techniques and will further develop your communication skills. This practical seminar teaches strategies for effective, success-focused sales behaviour. Peak sales performance requires every sales person to be aware of their effect on customers, and of their own rhetoric.

Overview of training content:

  • Building and developing customer relationships
  • Needs-based sales
  • Developing personal sales skills
  • Developing and train in new techniques
  • Using your individual strengths
  • Customer focus in sales communication

Would you like to be inspired by one of our seminars? Simply get in touch - we'd be delighted you put a suitable proposal together for you.

Key skills in sales

Sales are the key to a company's success. Increasing competition in all markets makes differentiation from the competition increasingly decisive. How exactly are the needs and requirements of the customer understood and how specifically are they addressed? In sales training, the participants learn to adapt specifically to the customers and to recognize their needs and their purchasing behaviour. Practical exercises give participants the chance to compose their own toolkit of methods to enable them to lead conversations with confidence and acquire customers for long-term collaboration based on partnership.

The sales seminar will teach you the most important sales techniques and will further develop your communication skills. This practical seminar teaches strategies for effective, success-focused sales behaviour. Peak sales performance requires every sales person to be aware of their effect on customers, and of their own rhetoric.

Overview of training content:

  • Building and developing customer relationships
  • Needs-based sales
  • Developing personal sales skills
  • Developing and train in new techniques
  • Using your individual strengths
  • Customer focus in sales communication

Would you like to be inspired by one of our seminars? Simply get in touch - we'd be delighted you put a suitable proposal together for you.

Collaboration in a team

Project-related work in day-to-day business is highly varied, and usually entails new experiences and tasks as well as contact with new colleagues. Misunderstandings and conflicts are not unusual in such groups and constellations. Differences in corporate culture come into play – whether it's in the attitude to work, the understanding of hierarchy or passing on information. The way in which everyone involved works, can vary significantly. Our training for collaboration within a team focuses on the causes of such conflicts, and offers you practical tools for dealing with cross-cultural work situations.

Objectives:

  • Valuing your colleagues
  • Target-oriented and efficient collaboration
  • Recognising strengths and potential and using these to best advantage
  • Creating an optimal working environment
  • Actively driving collaboration

Training content:

The contents of the training are very varied: The final content of the course will be agreed based on individual needs and the participants' requirements. The course content includes team development and the individual roles of employees within the team. How can you increase motivation and deal with objectors and blockers? 

  • Phases of team development
  • Types of teams and their strengths and weaknesses
  • Group dynamics and group processes
  • Identifying solutions
  • Communication and cooperation
  • Clear relationships within the team
  • Flexible role design
  • Clear goals
  • Particular requirements of building a team

Other programme content includes the basics of communication, general organisation and holding efficient meetings, active listening and designing feedback processes. Problematic situations such as subconscious or open discrimination on the part of team members, failure to stick to agreements or not implementing decisions – these are all issues that can have a major negative impact on team work. So it's all the more important to address critical situations such as these. During this course, our qualified trainers will give you various tips and suggestions for dealing with such problems in team work.

The diversity of team members means you also have to address intercultural issues in order to develop sensitivity and tolerance towards other people, as well as an awareness of your own culture.

This is a practice-based course, in particular because the participants bring their own case studies and situations they have experienced into the course with them.

Are you interested in team collaboration training? Simply get in touch with us!

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Tel.: 04 78 37 83 73
Email: kern.lyon@e-kern.com